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How Subaru prepares for the 2019 Nurburgring Challenge?

The 24 Hours Nürburgring, is one of the most important production car races in the world. First run in 1970, this legendary race now draws factory-supported teams from leading manufacturers, including Subaru. The race requires a full complement of skills from the driver and the team. The track length can vary, but it always includes […]

A car is born : Inside Subaru’s US plant

High Demand U.S. car sales in 2019 are off pace compared with previous years, so most automakers might be feeling a bit of a squeeze — unless that carmaker happens to be Subaru. The Japan-based brand recently completed its 87th consecutive month of month-over-month sales growth, so to say Subaru is experiencing a bit of […]

2019 Subaru Forester – 1 of only 2 compact SUV’s tested to avoid hitting pedestrian dummies as they enter the road perpendicularly

The 2019 Forester has earned a Superior rating in a new pedestrian crash prevention ratings program from the Insurance Institute for Highway Safety (IIHS). Introduced by the Insurance Institute for Highway Safety (IIHS) in response to a renewed focus on preventing pedestrian-related collisions, the new ratings program recognises vehicles equipped with automatic emergency braking systems […]

Subaru wins big at 2018-2019 JNCAP Assessments

Subaru Corporation has announced that the all-new Forester (Japanese market specification) won the Grand Prix Award for earning the highest score ever in the Japan New Car Assessment Program (JNCAP) collision safety performance assessment conducted by the Ministry of Land, Infrastructure, Transport and Tourism (MLIT) and the National Agency for Automotive Safety and Victim’s Aid […]

Toyota and Subaru to Jointly Develop Battery Electric Vehicles platform and new BEV SUV

Toyota Motor Corporation (Toyota) and Subaru Corporation (Subaru) have announced that that they have agreed to jointly develop a platform dedicated to battery electric vehicles (BEVs) for midsize and large passenger vehicles and to jointly develop a C-segment-class BEV SUV model for sale under each company’s own brand. By combining their respective strengths, such as […]

Subaru and Scott Speed take RallyCross win at Mid-Ohio

Subaru Motorsports USA driver Scott Speed topped the podium at the 2019 Americas Rallycross (ARX) season-opener at the Mid-Ohio Sports Car Course, closing a dominant weekend with a wire-to-wire winning drive in the final race. Speed and teammate Chris Atkinson ensured an all-Subaru front row in the final by winning both of Sunday’s semi-final heats, […]

Subaru Crosstrek Desert Racer earns class win at Baja 500

Ensenada, Mexico – June 6, 2019 – The Subaru Crosstrek Desert Racer earned its first-ever class win at the 2019 Baja 500 off-road race, pushing through difficult conditions to dominate Class 5. The father/son team of Neal and Dusty Grabowski persevered through an especially tough Baja course that ensnared even some of the fastest competitors; […]

Subaru wins Most Trusted Brand US award for 5th consecutive year

Kelley Blue Book, the leading vehicle valuation and information source in the US, has announced that Subaru of America, Inc. has been recognized as the Most Trusted Brand in the 2019 Kelley Blue Book Brand Image Awards.  This marks an impressive fifth straight win for the brand in the prestigious category that recognizes automakers’ outstanding […]